![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg4C8VUN8aEG9GoejB6WNOLtpwi_MYnc2c344H5-Gcp2ktaCpVCee4ql6M-qivnlkfVpSJYcqiFC0X9M9o98V40hew5YeFHpqdjyu6tWJRnrtskRRx-1Ttva2UkPUriEkCE6Wt0vM4VNP4/s400/raceshoplogo.png)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgYj5f0QKM-qvh7TaFoNzojC0kp6EuKEQS_7i27YaR3lZihxNWQF4CbhMITVcDj43CUYxjSntv_tn6NT_D2PAPjUru6SxdOJ-zfVKYr0u9-ExHGElHtItUhVlX0NEyfD6XCW1TkkKK7WXY/s400/james-01sq.jpg)
-
James Embro opened The Race Shop in 2008 near Norcross, GA, to "specialize in Husaberg motorcycles -- from sales, service and parts, all the way to putting together adventure and training rides." Embro is passionate about Enduro and saw a need for an east coast source of quality, exotic, Dakar-worthy bikes. Embro partnered with Broadstreet Consulting in 2009 to build a website that would further promote the sport and share his passion with like-minded riders. Within two years, the business had to move to a larger location at 5665 Shirlee Industrial Way, Alpharetta, GA. and Broadstreet Consulting is currently in the process of expanding The Race Shop website to include online sales and products.
-
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhbZE9xWgVXr5SlWG6md90RQw58K9HMKnGcyI0T85OmcGbN2ZE_H_-39ubM_AeJ4leNn6LNfG_Ma0J4V02bk_b8LFYBpFPtWY_LAwwy2I6hwYqHivQmX_eCRywk1za0GeC3qZKYbdQ5fR4/s400/DD+019sm.jpg)
In addition to providing Husaberg, KTM and Beta service, parts and bikes, The Race Shop has a racing team that participates in various Enduros, Hare Scrambles and Dual Sport Rallys, including SORCS, SE&TRA, GNCC, NASA and more.
They often go west for the Best in the Desert (BITD) fun, especially the Vegas-To-Reno run. The Race Shop has a support truck that goes with them. The support truck is tricked out with Blazin' Belltech aluminum storage products that utilize every inch of space in the truck. The truck carries a little bit of everything so if you're out on the trail and need some extra parts, look for The Race Shop truck and they'll be glad to help you out. ![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiJiKR59qHysB5qC4tBgsTEe78b6ft-7tRyT4L-aquwaluORrFzKVgnAGcm72bvWL62sqo5_JkNSzqxre_R8es1jy8QDhEIqDR2JHpEq2TWW9CnWEPXxpbIya8wbn-pe1HvH7WGYpCT45c/s400/DD+018.jpg)
-![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgLSpXTzkzzLGBM_Bmne86Y-F34b5W7mo47Iv8H2i8midD0UZ1M6ukQWbZil7ey1UTLrY4fLEJNdkh2djPEKN-NDGh_rR8L3S3KPhkdfNucpP2jyx5ZQ7Q1pgwnOhtgRNyUMluAWX0-Ras/s400/DD+041sm.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgLSpXTzkzzLGBM_Bmne86Y-F34b5W7mo47Iv8H2i8midD0UZ1M6ukQWbZil7ey1UTLrY4fLEJNdkh2djPEKN-NDGh_rR8L3S3KPhkdfNucpP2jyx5ZQ7Q1pgwnOhtgRNyUMluAWX0-Ras/s400/DD+041sm.jpg)
-
I began working in the Content Development Dept. of Broadstreet Consulting a few years back when they began developing the site for The Race Shop. I guess it was my passion and "wanna-be" history with motorcycles that landed me this job. Working for Broadstreet has been the best work of my life, I love it. Creating new websites involves meeting people in a variety of businesses, all of whom are passionate about what they do, and it involves constantly learning about interesting people and events. I'm mostly a writer, but truly....
I began working in the Content Development Dept. of Broadstreet Consulting a few years back when they began developing the site for The Race Shop. I guess it was my passion and "wanna-be" history with motorcycles that landed me this job. Working for Broadstreet has been the best work of my life, I love it. Creating new websites involves meeting people in a variety of businesses, all of whom are passionate about what they do, and it involves constantly learning about interesting people and events. I'm mostly a writer, but truly....
I'm a purveyor of information.
I find cool stuff and pass it on. I travel near and far to introduce you to new worlds. I am passionate about it and try to pass that on to others. However.... sometimes.... the travel wears me out.
-
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiJiKR59qHysB5qC4tBgsTEe78b6ft-7tRyT4L-aquwaluORrFzKVgnAGcm72bvWL62sqo5_JkNSzqxre_R8es1jy8QDhEIqDR2JHpEq2TWW9CnWEPXxpbIya8wbn-pe1HvH7WGYpCT45c/s400/DD+018.jpg)
-
And now, my friend, I'm off to Charlotte's Epicentre for a 7:30 am Social Media breakfast. You know how much I love Charlotte. I love the hustle and bustle of a weekday morning, this will be great, but I have to wonder: Why the Epicentre in the morning? It's a nightlife party kind of place -- boots n bikinis -- which I'm sure they don't want me to participate in. I can't wait to report back to you what the Epicentre is like at dawn, as I tip-toe around the sleeping drunks.
2 comments:
Should have called me today. I walked over to the EpiCentre for lunch.
I had a 7:30 mtg. in charlotte and a noon meeting in columbia, had no time for fun! I was missing you though and desperately wanted to meet up in downtown, that’s kind of our thing now. Next time for sure.
Post a Comment